HP launches new Omen and Victus laptops and expands its gaming range.
HP has the greatest market share in India's PC business, accounting for 30.2% in 2022. However, it had fallen 3.8% year over year. Dell Technologies has a 25.2% share of the Indian PC and laptop market, while Lenovo has an 18.9% share.
According to a press release issued by HP on Thursday, the business revealed the latest line-up of Omen and Victus laptops to broaden its gaming portfolio.
Laptops in the new line-up include the OMEN Transcend 16, OMEN 16, and Victus 16.
"India's youth are adopting PC gaming at an unprecedented rate, establishing India as one of the world's leading PC gaming countries." Recognising this trend, HP is expanding its.
HP has the greatest market share in India's PC business, accounting for 30.2% in 2022. However, it had fallen 3.8% year over year. Dell Technologies has a 25.2% share of the Indian PC and laptop market, while Lenovo has an 18.9% share.
The new releases might be an attempt to reclaim lost market share, boost sluggish profits, and offer a boost despite a recent decline in laptop sales. According to preliminary IDC data, global laptop shipments were 56.9 million in the first quarter of 2023, a 29% decrease from the previous year.
HP and its subsidiaries reported net revenue of $13.8 billion in the first quarter of fiscal 2023.
HP strives to make its products appealing to both professional gamers who want to live stream their activities and individuals who are always on the move and want a lighter gaming experience.
To enhance the gaming experience even further, HP created Omen playgrounds, a gaming community that would allow gamers to play games solely with HP goods.
According to the 'State of India Gaming Report 2022' from AWS and Lumikai, the number of esports players in India has quadrupled from 150,000 in 2021 to 600,000 in 2022, and is anticipated to double again in the following five years.